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Machine Learning & Artificial Intelligence

 

Machine Learning & Artificial Intelligence

 

Machine Learning and Artificial Intelligence is being widely used by both emerging enterprises and established business houses. This is a scientific technique where data can be analysed to obtain mindful, clear, concise, actionable insights and presented in the form of dashboards. Descriptive, predictive, and other analytics can reduce costs, and lead your business towards growth. When the volume of data is huge and hurried decisions cannot be taken, Artificial Intelligence (AI) can be used to manage alarms.

​Other important tasks such as information retrieval, bringing out the best solution for your customers, influencing decision making and more can also be accomplished. Progressive AI Data offers professional Data Science & Artificial Intelligence services to attain valuable results. Listed below are some of the many functions with which we can help your business!

Machine Learning & Artificial Intelligence

 

 

Know Your Customer

 

 

Reading the mind of your consumer’, Progressive AI Data helps you understand the “buyer”. We will be mapping a holistic view of your consumer, reflecting behavioural and cognitive insights, and using AI to predict what products consumers are most likely to purchase. This is done by analysing data containing various factors, such as customers’ age group, preferences, thinking patterns, and other aspects that might influence their buying behaviour. The results eventually, will be utilised to make smart business decisions.

Know Your Customer

Micro-Segmentation & Targeting

 

This function focuses on segment enrichment and client base expansion. The ‘perfect customer type’ for your business (people who are most likely to purchase from your business), will be identified out of a fresh database, using the ‘look-alike modelling’ tool. The audience will be zeroed down according to their behavioural patterns. Thus, maximising the pool of possibilities and targeting this specific audience instead of focusing on chance buyers. The engagement will be more meaningful, further increasing the odds of conversion.

Micro-Segmentation & Targeting

Recommendation Engine

 

This tool filters data, using machine learning algorithms for recommending the most suitable/appropriate product/service to a particular buyer. It fundamentally functions on the theory of tracking patterns in consumer behaviour data. This process can help increase upsell and cross-sell opportunities through personalized product/ service recommendations.

Recommendation Engine

 

Campaign Analytics

 

The system is used to maximize ROI by monitoring marketing spending across multiple digital channels and campaigns. Progressive AI Data will study and analyse your business campaigns and marketing activities, giving you meaningful insights. As to, which of these are profitable, and which ones can be improvised. It helps obtain a window into consumer behavioural characteristics that build up the campaign interactions. Next learning, in what way the consumer characteristics can impact the buyer’s pathway to conversion.

Campaign Analytics

 

Churn Management 

 

Progressive AI Data will track ‘at risk’ customer clusters and suggest the next best action that could help you retain them. The recommendation will be based on the long term benefits your business would gain from a customer, calculated with lifetime value computations (LTV). LTV stands for overall earnings the business expects from a customer through their lifetime.

Churn Management 

Click Stream Analytics (Mobile/ Web) 

 

This is a procedure where a customer clicks on your website/app will be studied to chalk out the customer’s behaviour. Progressive AI Data will analyse billions of clicks so as to profile the customer behaviour. Collectively the click stream data will also help you gain insights and address loopholes to create a smooth navigation process for the customer. Thus, saving your customer base by stopping them from leaving your website.

Click Stream Analytics (Mobile/ Web) 

 

Demand Analytics 

 

Progressive AI Data will assist your company in making informed and calculated decisions. This is done by getting a better grip on demand prediction. We correlate historical sales information (sales history of your company) with internal (challenges your company faced) and external data (weather, world events, social, economic conditions).

Demand Analytics 

 

Sales Analytics 

 

Progressive AI Data can guide you through sales strategies to improvise the company’s sales performance in the long- and short-term business scenario. The strategy effectivity of efficiency can be enhanced by using opportunity conversion analytics, pricing analytics, demand & sales forecast, sales & incentive analytics.

Sales Analytics 

AI and Chatbot Development 

 

Businesses today must reach out to customers in every which way possible. Connecting with your customer through chat applications is one of the most popular and beneficial trends. There are many customer-service responsibilities that can be managed with automated commutation. We will help you develop smart software applications that can communicate with your customer via text/audio.

AI and Chatbot Development 

Data Visualization 

 

Translate your business data into actionable insights to enable informed decisions. We are a leading data visualization company, enabling you to leverage visual elements such as charts, graphs, and more to visualize your data for business intelligence to plan and shape your next business move. Our data visualization services keep you up to speed on your business trends and patterns, and the latest activities by automatically pulling data from various sources. The information is presented in the most consumable format suitable to the data type that helps you identify the customer behavioral shifts and reasons, and predict what will happen the next.

Data Visualization 

  • Customer Retention
  • Effective Sales Plan

Frequently Asked Questions

Catch up with faqs which provides answers to a list of typical questions that you might ask regarding our service.

Artificial intelligence is now emerging as a key accelerator of the digital transformation because of the below mentioned reasons Digitalization New algorithms are continuously being developed for data utilization. Shortage of skilled professionals Globally Competitive Edge Ethical Development

Data science is the study of data to extract meaningful insights for business. Making use of Data Science uses Artificial intelligence, to prepare Machine Learning algorithms, for making predictions and also prescriptions. In short, this is a procedure where, using data and statistics, works to bring out useful recommendations that are crucial for business growth and profit making.

Yes! This is one of our critical functions.

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